5x New Patient Leads in 90 Days

How we transformed a word-of-mouth-dependent medical practice into a digital lead generation machine with a new website, Google Ads, and reputation management.

This growing medical practice relied almost entirely on word-of-mouth referrals. Their outdated website wasn't mobile-friendly, they had no paid advertising strategy, and their Google rating was a mediocre 3.8 stars — costing them credibility with prospective patients.

• Outdated, non-responsive website that looked unprofessional on mobile devices
• No paid advertising strategy — missing high-intent patient searches entirely
• 100% reliance on word-of-mouth referrals for new patient acquisition
• Google rating of 3.8 stars, below the trust threshold for healthcare consumers
• No system in place to generate or manage patient reviews

We built a modern, conversion-optimized website and paired it with a targeted Google Ads campaign and automated reputation management system.

• Designed and launched a new mobile-responsive website with online booking integration
• Built Google Ads campaigns targeting high-intent search terms like 'family doctor near me'
• Implemented automated review request system via email and SMS after appointments
• Created landing pages for each service line optimized for paid traffic conversion
• Set up call tracking to attribute every new patient inquiry to its source
• Developed negative review response protocols to protect online reputation

In just 90 days, new patient inquiries increased by 5x. The Google Ads campaign delivered a 4.2x return on ad spend, and the automated reputation management system raised their Google rating from 3.8 to 4.7 stars — establishing immediate trust with prospective patients.

Services Used

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